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Seasonal and Novelty Wax Melters and Candles

Thursday, 07 September 2023

Seasonal items have long been a novel way to change the appearance of a shop throughout the year. In the UK, Halloween is enjoyed in a more extravagant way now than it was 10 years ago. We consider “The Spooky Season” to begin at the start of Autumn and it often runs past Halloween. Pumpkin...

Blog -Seasonal and Novelty Wax Melters and Candles

New Fragrance-Free Candles

Monday, 07 August 2023

Our new fragrance-free candle collection is in stock now! We are thrilled to be able to bring a large selection of pillar candles, tealights, and dinner candles to our customers. White and ivory candles are versatile in many situations. They are great for weddings, fireplaces, in lanterns, and...

Silhouette Melters and Candle Accessories

Monday, 10 July 2023

We are introducing a new innovative range to the Aroma Accessories collection and we are sure it will be a hit! Our silhouette electric wax melters have been a very popular product over the last few seasons, so much so, we have a fabulous new collection with stunning metal cut out designs. This...

Blog - Silhouette Melters and Candle Accessories

Tranquillity at Home

Tuesday, 13 June 2023

After a busy, demanding day, for many of us there is nothing better than relaxing at home, even if we have to wait until the children are asleep! This month, we are looking at our top picks to create a tranquil living space, so you can switch into ‘me time’ mode with ease. Ultrasonic...

Travel Companions

Tuesday, 16 May 2023

Whether you are packing your suitcase for a sunny Mediterranean holiday or loading the car for a UK break, consider the extras you might pack that will upgrade your holiday experience! We all have our ‘must have’ travel items, a pillow, eye mask, or your favourite coffee! But, have you considered...

Autumn Winter Collection 2023

Wednesday, 19 April 2023

This year the Aromatize Autumn Winter collection sees the return of our fragrance-free candle range. Newly branded as Woodbridge Essentials, we have an offering of white and ivory unscented church candles, tealights, and dinner candles. Plus, festive metallic coated red, gold, and silver pillar...

Behind The Scenes At A Location Photoshoot

Wednesday, 15 March 2023

You may already know that we have a beautiful showroom in our Aromatize head office, we also have a photography room and a board room (which we use as a second photography room!). What you may not know, is that we also take our products onto location photoshoots. Sometimes, that’s as easy as a walk...

Foaming Soap and Soap Bars

Thursday, 23 February 2023

Foaming soap has long been a popular choice over traditional liquid soap. Aromatize now has two brands offering foaming soap to our customers, so we thought it was time to see why there is a foaming soap revolution! Foaming soap is thought to be the more environmentally friendly offering for...

10 Years of Aromatize

Monday, 14 November 2022

12th November 2022 marked the 10-year anniversary of Aromatize Ltd. Although we went by a different name back then! Over the years our business has grown substantially. Starting off with a collection of candle jars, votives and wax melts. Our office team consisted of one full time member of staff...

New Woodbridge Candle Fragrances

Thursday, 13 October 2022

We are welcoming some beautiful new fragrances into the Woodbridge tumbler candle collection. These still come with three wicks for a beautiful even burn and warm glowing ambience. The embossed lids have a brushed silver finish to offer a different styling than the previous gold lids. The 10 new...

What Makes a Good Website?

Tuesday, 20 September 2022

With so much time devoted to online shopping, what can you do to secure the loyalty of your customers in a competitive market? While there isn’t a definitive answer on what makes a good website, there are certain elements that will have a universal appeal to customers. The first steps are; secure...

Window Shopping

Monday, 15 August 2022

Tips to create an impactful display A shop window is a snap-shot of what consumers can expect when they visit your store. The average adult spends 11 days a year virtually 'window-shopping' on their phones (Express 22/10/21). Yet, a retailer has just 3 seconds to impress a shopper with their...

Autumn Winter 2022 Catalogue

Tuesday, 12 July 2022

The brand new Aromatize Autumn Winter 2022 catalogue is now available. Existing trade customers will automatically receive a copy of our glossy magazine in the post, so please ensure your address information is always up to date! In this addition of the catalogue, we are showcasing Michel Design...

New Woodbridge Signature Candles

Tuesday, 28 June 2022

A beautiful new range of Woodbridge candles is joining the range, The Signature Fragrance Collection. Coloured paraffin wax set with a triple wick for a clean burn and excellent fragrance throw. The candle jars are wrapped with stunning imagery and topped with a gold embossed lid. There are six...

Exclusive Distributor of Michel Design Works

Tuesday, 14 June 2022

Michel Design Works is a brand with a rich and heart-warming family history and Aromatize are thrilled to have been approached to distribute the products for our good friends Stonewall Kitchen, US. The products already have a strong following in the UK, with customers and consumers alike singing...

Independent Retailer - The Only Way Is Melts By Tracy

Thursday, 14 April 2022

Continuing our look at independent retailers, we are chatting to Tracy from The Only Way is Melts. Tracy is just a stone’s throw away from Aromatize HQ in our neighbouring Bolton, yet it was at the Spring Fair in Birmingham’s NEC she discovered Aromatize! Tracy has been trading for 6 years and her...

Independent Retailer - Boutique Aroma Ltd

Friday, 08 April 2022

We’ve looked at how existing businesses have survived and grown throughout the pandemic, but we also wanted to look at someone who has hit the ground running with a new business. Someone who hasn’t let covid or Brexit hold him back! Just 7 months after he opened his shop, we catch up with Stephen...

Independent Retailer - Candles Sniffs & Gifts

Friday, 01 April 2022

Aromatize are champions of the independent retailer. Many of our customers have grown their businesses alongside ours, facing and overcoming the challenges that have been thrown at the retail industry. As a wholesaler, we always try to support our customers as much as possible and ensure that our...

The Benefits of Essential Oils

Tuesday, 01 March 2022

Aromatize have long been champions of the joy that essential oils can bring to the home. Their natural aromas are extracted from plants. When used in our Ultrasonic Diffusers, the vibrations within the unit disperse the beautiful fragrance. With the launch of Sleep Sakes we’ve looked into another...

Design Trend - Scentscaping

Wednesday, 16 February 2022

At Aromatize we know that the power of scent can create the feeling of home as a sanctuary. A fragrance has the ability to set ambience, evoke a mood or stir nostalgia. We are supporters for creating a 'fragrance journey' through-out the home and workspace. The idea of 'Scentscaping' is to provide...